How does content marketing work? How can you improve your copy and content so that you become a magnet for your ideal client? In these articles I share some of my best tips and tricks to improve your copy, become a rock star at authentic marketing, have fun creating content, and build a loyal tribe around your brand.
Why simplifying your offers will help make marketing easier
So many of my clients come to me feeling stressed out. Whether it is a therapist, a vocal coach or a stylist, they all seem to have one thing…
My stats and my ‘secret’ to getting clients
Oh stop it, silly, it’s not a secret at all. Don’t you get bored of all these online business coaches trying to sell you their ‘secret’ to success through…
Content ideas for creatives and small businesses
What on earth shall I post now? Most of my clients struggle with coming up with content ideas each week. They may be creatives, but their mind goes blank…
An easy marketing plan template for small business
You have a small business, or are a creative freelancer or solopreneur, and you need a strategy to get clients. This is the most common request I get from…
Three tips to improve your copy to attract more clients
Copywriting is something many find tricky. In fact, most people find it quite hard. If this is you, don’t feel ashamed, for you are not alone. Being an entrepreneur…
I suddenly attract hippies as clients; what on earth is going on?
I started out this business in 2020, mainly serving artists and designers, because I worked in the creative industries for over 20 years, and that is what I knew…
How to get your first clients in business
It is super exciting to start your own business! It all starts with a seed, then it grows, and then, one day, you pick up the courage and jump:…
Marketing without social media, can you do it?
I don’t need social media to get leads and clients. Huh? But what about Instagram, Nina? Facebook groups? Tik Tok? LinkedIn? Nope. All of my leads are currently coming…
What is slow marketing, and how do you start?
Doesn’t that sound heavenly? Slow marketing? I know, marketing can be such a pain and necessary evil for many. You feel passionate about your business (idea), but the idea…