How do you find work in Spain for English speakers? Or in Italy, France, or anywhere else you are planning to move to? Unless you are retired and are bringing a healthy pension, moving abroad means figuring out how to earn money to pay for your lifestyle. Some expats are able to work remotely for their employer overseas, but many expats who move to countries where the unemployment numbers are high, start up their own small business. And why not? You are already brave, making the move abroad, so becoming an entrepreneur is really not that big a step. So what skills could you monetise as a small business abroad? (FREE download included!)
As a business coach I work with creative entrepreneurs and small businesses, to help them get more clients. Most of them have one thing in common: fear. Fear of becoming visible through marketing and getting judged for it, fear of starting, fear of failing – but also fear of tech and being a business in itself. They over-complicate things in their head, start feeling overwhelmed, and then they freeze. They think they need to have it all 100% sorted, or else they can’t call themselves a business. They look at peers and competitors, and believe that everyone else has it all well organised and they are in a mess. So they procrastinate, panic, or even give up. Is that you? Today I am telling you to chill out, and listen. It ain’t that hard, really.
Imagine opening a physical shop in your local town. You get the keys to the space, you are dead excited. But there is nothing in it. What do you need? Shelving, display units, and a counter, if you are running a retail business. Kitchen facilities and furniture, if it’s a cafe. And you need to decorate it of course. Bits and pieces, artwork on the wall, paint, wallpaper, maybe some bespoke joinery. And someone to fix the lighting. Add it all up, how much would you need to invest before the grand opening day? Thousands, probably even tens of thousands, if you include everything. Now, be honest… how much did you spend on starting up your online business?
When you start Googling the term SEO, you’ll quickly find yourself lost in a long list of websites all telling you what to do, how to do this, the newest trends in the field of SEO, and why you should hire some expensive fancy agency to improve your website for you. I mean, who wants that headache, trawling through all that? Exactly. I just want to bust that myth right here: SEO is not rocket science. It means nothing else that making sure your website contains the right keywords and phrases so that potential clients find your business in the search engine when typing in their query. So how do you start?
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Hello! I’m Nina, singer, mother, wife, adventurer, curious creative soul, writer, and business coach. Welcome to my blog! I help creative small businesses become more confident in their mindset, and more visible through authentic, joyful marketing.
Have a look around. Also check out the homepage to find out all the other things I offer.