Copywriting is something many find tricky. In fact, most people find it quite hard. If this is you, don’t feel ashamed, for you are not alone. Being an entrepreneur does not automatically make you a great writer too. But it is a skill that can become the golden tool in your marketing. Because, while you can have incredible business ideas, if you don’t know how to put them into words, and tap into the needs of your customers…your message gets lost in a jumble of sentences that completely miss their target. Here are three tips to improve your copy and captions for your business.
Black Friday…I am not a fan per se, purely because I hate over-consumerism, and it just adds to the FOMO and holiday anxiety. Are you with me on this? The sight of people going crazy over more mass-produced stuff, just because the shops make you think you’re getting a good deal…it makes my stomach churn. Still, I do like a discount like anyone else, if it is something that helps me improve my life or my business. I have therefore decided to offer a Black Friday business coaching discount, for one of my most popular services: the Power Session.
Many new entrepreneurs who launch their business, quickly realise that there is a lot more to marketing their business than posting on social media. They randomly shoot from the hip, and offer their services to every man and his dog, without having a strategy. And maybe they need a business coach to guide them in the right direction. But maybe, if time is short, and skills are limited, what they need is a creative marketing consultant. I can be both.
I chose a creative career. My husband worked in a corporate job, and had always the bigger income. Well, hasn’t that worked out rather convenient. But I was brought up to be financially independent. “Make sure you can pay for your own bills”, was the message that was drilled into me as a young girl by my father. How do you navigate through funding your startup phase without feeling guilty about who is is paying the rest of the bills in the meantime?
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Hello! I’m Nina, singer, mother, wife, adventurer, curious creative soul, writer, and business coach. Welcome to my blog! I help creative small businesses become more confident in their mindset, and more visible through authentic, joyful marketing.
Have a look around. Also check out the homepage to find out all the other things I offer.