“I can only do this because my partner pays the bills”

I chose a creative career. My husband worked in a corporate job, and had always the bigger income. Well, hasn’t that worked out rather convenient. But I was brought up to be financially independent. “Make sure you can pay for your own bills”, was the message that was drilled into me as a young girl by my father. How do you navigate through funding your startup phase without feeling guilty about who is is paying the rest of the bills in the meantime?

My most popular post on Instagram ever

I posted on Instagram last week, which I do almost daily. But this time, I had a crazy amount of likes and a long string of comments. I was a little surprised, to say the least. Why this post? What was so special about it that it resonated with so many followers?

Who do you think you are? Dealing with friends and family on social media

You started your own business. You have earned some money with it. You want to get more clients. You know you have to put yourself ‘out there’. But that means being seen. By everyone. Family, friends, ex-colleagues…people on LinkedIn. “You are on social media a lot. You post too much”, they say. How do you handle this in the best possible way?

Case study: building a vocal coaching business

And why you can’t rush entrepreneurship! Sydney came to me at the start of 2022, and we spent a large part of the year together, meeting nearly weekly. During that time I have seen her shed a lot of her self-doubts, confusion and deep-rooted stories from her past. Sydney is a vocal coach in Austin,Continue reading “Case study: building a vocal coaching business”

How to find joy in marketing your creative business

I come at it from a different, creative angle. Over the years I have built up heaps of knowledge throughout my career as marketing and audience development manager and consultant in the creative industries. I helped hundreds of creatives put their passion into words, and get better at marketing. In this post I explain a bit more about my non-standard way of business coaching.

My first creative business: selling vintage furniture

Often business ideas are born from a situation of need. The need for change, or the need for more creativity and freedom. A niggle to do something else in life. And sometimes they are born because you live in a place where your shopping needs aren’t met 😂. This is a story about the time when I decided to start a vintage furniture shop in rural Scotland, with no experience of running a shop whatsoever. To go with Pippi Longstocking’s quote: ‘I have never done it before, so I think I can probably do it’. Right?

How to coach yourself back into the game

Today was a wonderful day. In fact, this week was a great week. However, in all honesty, I didn’t start out like that at all on Monday, as it was the first week of the children going back to school, and I felt I had to somehow jump straight back into my normal working routine. It was much harder than I thought. I had a head full of thoughts, ideas, reminders, and – also – a nasty little voice inside my head telling me that I was failing, not organised, and that I should maybe just pack it all in. I felt chaotic and stressed, and I put a lot of pressure on myself! Then on top of that, I was at the end of my cycle, and rather low on energy. Time for some self coaching.

Marketing course for creative business owners

You may have jumped into the deep end recently and started your own creative business. Or perhaps you’ve been running it for a while now. Whatever stage you’re at, one thing is certain:you’ve not quite got the hang of the whole marketing your business thing. And it is bugging you! You know you need to give it some more attention, and you really need a strategy, but where on earth do you start? And what works well for your small creative business? In October you can join my 8-week joyful marketing course.

How to publish your first book

Are you dreaming of your name on the cover of a book? Do you have tons of ideas, and do you really believe you could help more people with your own book? Then perhaps it is time to get started. Today I am talking to book writing coach Georgia Varjas, who helps clients to become published authors. Because, let’s face it, we may have all the great topic ideas, but writing a book takes confidence, courage and creativity, and most of all, a hot deadline to get stuff finished if we ever want to get somewhere. Let’s hear it from Georgia!